Nutrons
Awesome Nuts GmbH · 2026Blank canvas → on‑brand generation.The whole trail, in public.
Nutrons is a comic-book snack brand with a world behind every pack. I designed and built the hub: scan the QR code on a pack, collect Seeds, fly Canopy Run, grow the World Tree. Fixed fee, hard launch — AI in every phase, a human owning every decision.
- Stack
- Next.js · TypeScript · Postgres with RLS
- Economy
- QR-scan rewards, levels and a leaderboard
- Codes
- 20,000 unique, generated and validated
- Play
- Canopy Run — one input, three worlds, 15 levels
- Camp
- XP, streaks, factions and a community World Tree

In motion — Nutrons films · 07 films · 0:58
Generated in Higgsfield and directed through the Nutrons bible, my canon plugin: character sheets, style clause and camera grammar travel with every prompt, so the crew stays on-model from shot to shot.
01 / 07 World Tree — through the crown — Seedance 2.0 · watercolour storybook, one continuous shot
Shipped — early access, live now. Pick a hero, fly three worlds, bank Seeds, come back to Base Camp.





- 01
Discover & decide
Discovery in FigJam: decisions and milestones logged as we went, style directions generated broad, then cut to a shortlist.
- 02
Explore style
Generative exploration, curated into a direction deck — the taste decisions everything downstream inherits.
- 03
Systematise
Tokens, components and responsive variants assembled agentically through the Figma MCP, then refined by hand.
- 04
Build
The design system driven straight into a working app — agent-coded, human-reviewed, deployed.
- 05
Codify the canon
The character and world bible shipped as an installable Claude Code plugin: canon rules, reference sheets, camera grammar, 7 skills and an image-gen server.
- 06
Stress-test
20 unsupervised generations, QA’d against each character’s canon at full zoom. The misses taught the bible new rules.
Designed — the hub in Figma, three breakpoints, one component library.




Also: three sessions coaching the client’s in-house AI designer, from watching the workflow to running it herself.